Behavioural Science for Business Growth

Every Business Outcome Starts as a Behaviour Pattern.

Dr. Vivek S. trains Managers through CxOs to recognise the behavioural patterns driving, or quietly limiting, their business, and rewires them for growth. 25+ years. 75,000+ professionals trained across India.

✓ Behavioural Sciences Expert ✓ India's Top 10 Executive Coaches 2023 ✓ APA Member ✓ She-Box Approved ✓ TUV-SUD Certified
Dr. Vivek S., Behavioural Sciences Expert and Executive Coach
Dr. Vivek S.
25+ yrs · Behavioural Sciences Expert
🧠 Behavioural Science 🏆 India's Top 10 Coach 🛡️ PoSH Expert

Trusted by organisations that lead their sectors

Jabil Knorr-Bremse Samsung Electronics Zetwerk CitiusTech DocOnline Infinite Health Studios Insight IQ BackOffice SBL upGrad Zariyaa Resonance Fergusson College
Why Behaviour

Behaviour Is Not a Soft Skill. It's a Business Metric.

Every hiring decision, every difficult conversation, every quarter's numbers, trace them back far enough and you find a behaviour pattern. Managers who avoid conflict build teams that miss deadlines. CxOs who react before they think make decisions that cost the business quarters, not just meetings. Purclive exists to make that pattern visible, and to change it, systematically, from the first-time manager to the CxO table.

01

Applied, Not Theoretical

Grounded in Gestalt psychology, NLP, transactional analysis, and behavioural science, applied to real business decisions, not textbook scenarios.

02

Every Level, One Language

From first-time managers to the CxO table, we build a shared behavioural vocabulary so change compounds up and down the organisation.

03

Built to Be Measured

Every engagement, coaching, training, or fractional leadership, is designed against a business outcome, not attendance.

What We Do

Four Ways We Work With You

One integrated behavioural science practice, engaged as ongoing training, embedded leadership, statutory compliance, or self-paced learning.

🧠

Training & Coaching

One-on-one executive coaching to org-wide leadership workshops, built on The Psychology Of Pause (T-POP)™. For managers learning to lead people, and CxOs learning to lead decisions.

Coaching · Workshops · OD · Pursona™
Explore Training & Coaching
🧭

Fractional CHRO

Embedded, part-time HR leadership for founders and growth-stage companies who need CxO-level people strategy, without a full-time CHRO's cost or timeline.

People Strategy · Comp & Performance · Governance
Explore Fractional CHRO
🛡️

PoSH Services

Statutory PoSH training and ICC support, delivered with the same behavioural rigour as our leadership work, not a compliance checkbox, a culture intervention.

Awareness · ICC Certification · Train-the-Trainer · PoSH Tech
Explore PoSH Services
🎓

Purclive Academy

Self-paced, certificate-bearing programmes in leadership development, behavioural sciences, and therapeutic modalities, learn on your own time.

Certifications · Live Cohorts · CRCP
Visit the Academy
The Engine Behind Training & Coaching

The Psychology Of Pause (T-POP)™

A proprietary three-phase transformation model that moves leaders from reactive patterns to deliberate high performance.

T

Trigger

Identify the psychological triggers that generate reactive, unproductive, or harmful patterns in leadership behaviour and team dynamics.

P

Pause

Create the deliberate pause, the psychological space between stimulus and response, where awareness and intentional leadership become possible.

O

Outcome

Engineer the outcome, embedding new behavioural patterns and leadership responses that are measured, sustained, and organisationally visible.

"The pause is where leadership lives."

The Psychology Of Pause (T-POP)™ suite includes Executive Coaching · Corporate Workshops · Leadership Retreats · Team Diagnostics

Dr. Vivek S.
The Practitioner
"Every leadership failure is first a behaviour failure. We fix the pattern, not just the outcome."

- Dr. Vivek S., Founder & Behavioural Sciences Expert

Dr. Vivek S.

Behavioural Sciences Expert · Founder, Purclive India · Executive Coach

Dr. Vivek S. is a Behavioural Sciences expert, executive coach, and the founder of Purclive India Pvt. Ltd. Over 25 years, he has built a practice at the intersection of applied psychology and business performance, training managers, senior leaders, and CxOs to recognise the behaviour patterns that are quietly shaping their organisation's growth, and rewiring them systematically. His statutory PoSH training and Fractional CHRO work extend the same behavioural lens to compliance and people strategy.

Behavioural Sciences Expert · APA Member India's Top 10 Executive Coaches 2023 NLP Master Practitioner TUV-SUD Certified POSH Trainer Maharashtra Govt. POSH Panel She-Box Approved
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Embedded HR Leadership

CxO-Level People Strategy, Without the Full-Time Cost.

Growth-stage companies need strategic HR leadership long before they can justify, or find, a full-time CHRO. Purclive's Fractional CHRO practice embeds Dr. Vivek's 25 years of behavioural science and organisational experience directly into your leadership team, for a fraction of full-time cost.

Ideal for founders and CEOs of 20-300 employee companies without a senior HR leader, businesses preparing for a funding round, and organisations navigating a leadership transition.

Every engagement begins with a 3-month Health Check, Observations & Recommendations, a diagnostic-first phase before we scope an ongoing retainer.
See Engagement Models →
2-4 weeksto first impact, vs. 4-6 months for a permanent hire
30-40%of full-time CHRO cost
2-3 clientscarried at a time, focused, not spread thin
PoSH-as-a-Service

PoSH Training, With a Behavioural Edge

Most POSH training is a legal formality that never changes behaviour. Purclive delivers PoSH as a full, ongoing service, combining behavioural-science-led training, policy and ICC support, plus PoSH Tech, a dedicated compliance technology platform delivered in partnership with Compliance Cart for case management, tracking, and reporting. Not a one-off event, a standing compliance system your ICC actually uses.

View All PoSH Programmes →
🏛️ She-Box Approved by Govt. of India 📜 Maharashtra Govt. POSH Trainer Panel 🎖️ TUV-SUD Certified POSH Trainer ⚖️ ICC Member Support & Expert Witness 💻 PoSH Tech, powered by Compliance Cart
25+
Years of Practice
75K+
Professionals Trained
45+
Enterprise Clients
100K+
Training Hours Delivered
1000s
Hours in Fractional CHRO Engagements
Client Impact

Transformation in Practice

Representative outcomes from enterprise engagements across industries. Details anonymised per client confidentiality agreements.

Coaching & OD · Pharmaceutical

Executive team alignment and leadership effectiveness

Leadership team in conflict, low trust, poor cross-functional decisions. 9-month coaching and OD engagement using Pursona™ profiling and The Psychology Of Pause (T-POP)™ methodology.

62%
Improvement in 360° leadership effectiveness scores within one year
PoSH · Financial Services

PoSH compliance culture transformation post-audit

Repeat POSH complaints and ICC functioning gaps. A structured 6-month culture transformation including ICC capacity building and policy overhaul.

0
POSH complaints escalated externally in 18 months post-engagement
PoSH · IT Services

Pan-India PoSH awareness rollout, 6 locations

Annual statutory training requirement for 3,500 employees. Hybrid programme across 6 cities, standardised content, culturally adapted facilitation.

3,500
Employees trained and certified within a 6-week window
What Clients Say

Voices from the Work

Hover to pause, drag to browse at your own pace.

"Dr. Vivek's coaching did not just improve my leadership, it fundamentally changed how I understand myself under pressure. The T-POP™ methodology gave me tools I still use every day, two years on."

Vice President, OperationsLeading Pharmaceutical Company, Mumbai

"The Pursona™ assessment gave our leadership team a shared vocabulary for our differences. What had been interpersonal friction became a foundation for complementary leadership."

Managing DirectorMid-Size Manufacturing Firm, Nashik

"The T-POP™ workshop shifted something fundamental in how our senior team operates under pressure. We now have a shared language for emotional regulation and decision-making, and the ROI has been extraordinary."

CEOProfessional Services Firm, Mumbai

"I came into the coaching engagement sceptical, I had tried coaching before and found it vague. Dr. Vivek's approach works at the level of psychology, not motivation. Six months in, I am a different leader."

Chief Technology OfficerSeries B Technology Company, Bengaluru

"We engaged Purclive for pan-India POSH training across 3,500 employees. The quality, depth, and cultural sensitivity of the programme was outstanding. Zero escalations in 18 months since."

Head of HRIT Services Company, Pune

"We had been doing annual POSH training for years, but it never really landed. Dr. Vivek's session was entirely different, people stayed engaged and our ICC actually felt equipped afterward."

General Manager, HRLeading FMCG Company, Pune

"Dr. Vivek doesn't just coach, he helps you see the patterns you've been living in so long you can't see them anymore. Transformative work."

Senior Vice PresidentGlobal Technology Firm

"Our PoSH training session with Dr. Vivek was unlike anything we'd experienced, rigorous, legally sound, and deeply human. Our team walked out changed."

Chief HR OfficerManufacturing Organisation

"The Psychology Of Pause (T-POP)™ programme gave our leadership team a shared language for what happens under pressure. We've seen the impact in how they show up differently."

MD & CEOHealthcare Technology Company
Thought Leadership

Insights from the Practice

Leadership Psychology

Why High Performers Struggle with Emotional Regulation

The skills that accelerate high performers to the top are often the same ones that make emotional regulation harder.

Read →
Executive Wellbeing

The Psychology of Executive Burnout

Burnout in senior leaders is rarely about workload, it's chronic misalignment between identity, values, and role demands.

Read →
Organisational Culture

Why Psychological Safety Isn't a Nice-to-Have

Teams that cannot speak cannot course-correct, and teams that cannot course-correct cannot compete.

Read →
Free Download

The Psychology Of Pause (T-POP)™

5 practices for leaders under pressure, 7 pages, free PDF. State vs Style · Collapse as Data · Urgency Signal · Relational Field.

Ready to Make Behaviour Your Growth Lever?

Whether it's coaching a CxO, training your managers, embedding fractional HR leadership, or statutory PoSH compliance, every engagement starts with one conversation. No pitch. No pressure. Just clarity.

We respond within one business day.